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Are you running a start-up and struggling to communicate with your customers about your product? Have you wasted a lot of money on marketing or ads that aren’t bringing warm leads into your business? If this is you, there is likely something wrong with the words you are using. In this session with Ben Weaver of Bigger Story Consulting, we’ll show you how to use the power of story to leverage the words you use with your customer that will grab their attention and convince them to do business with you.