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How2 series: Develop and Apply Customer Insights

Do you need to learn How2 develop, commercialize and grow your start-up or 2nd stage business? These workshops are for you!

In our first session: How2 Develop and Apply Customer Insights - you'll learn about the Customer Discovery portion of the Customer Development process, including what questions to ask, how to find customers to interview and how to interpret and apply the answers you receive. Based on Steve Blank’s Customer Development principles. You’ll gain in-depth understanding of important topics and how to use leading-edge tools. And with our active participation format you’ll walk out with plans you can use that day!

Other sessions include:

  • How2 Turn an Idea into a Product
  • How2 Create your Business Model Canvas
  • How2 Create Competitive Advantage

Held on the 3rd Wednesday of each month through June.


Wednesday, Mar 15 @ 11:30 am - 1:30 pm
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Price: $99
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Suite 104
Kansas City, MO 64156


For more information contact:
Yvonne Kretsinger
Small Business & Technology Development Center
(816) 235-6063

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